CANADIAN CURLING ASSOCIATION “YOU GOTTA BE THERE“

With the introduction of YOU GOTTA BE THERE as the unified theme for all curling events in Canada, the theme music was produced in a variety of styles to suit the marketplace, as well as to address the wide variety of music formats on today`s commercial radio stations.

We were also challenged to come up with a version that incorporated curling`s legendary bagpipes, in a fashion that would be complementary to the traditional opening ceremonies.